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How to Use Facebook Ads to Enhance Direct Mail Campaigns

Do you want to reach people based on their physical addresses? Have you considered combining Facebook ads with direct mail? In this article, you ll discover how to create a multichannel marketing campaign using Facebook ads and direct mail. #1: Prepare Your Mailing Data for Upload Into Facebook If you use direct mail, your mailing data […] This post How ...

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Instagram Stories for Desktop and Facebook Watch Explored

Welcome to this week s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week s Social Media Marketing Talk Show with Michael Stelzner, we explore Facebook Watch, Instagram Stories for the desktop and Instagram Galleries updates with Sue B. […] This post ...

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How to Generate Revenue With Your Content

Want to make money from your content? Wondering how a loyal audience can create business opportunities? To explore business models that help publishers generate revenue, I interview Joe Pulizzi. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It s designed to help busy marketers, business […] This post How ...

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5 Social Sharing Tools for Teams

Do you want your employees to contribute to your social media marketing? Looking for tools to manage the content people share on social? In this article, you ll discover five tools that will help you coordinate the content your team posts on social media. #1: Leverage Employee Advocacy With Smarp If you re looking for ways to […] This post ...

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How to Improve Your LinkedIn Engagement

Want your LinkedIn posts to attract more viewers? Wondering how to increase views and shares of your LinkedIn content? In this article, you ll discover five simple tactics to improve engagement on your LinkedIn posts. #1: Write Text-Only Posts You ve probably heard that people engage more when a social media post shows an image or video. […] This post ...

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