Video Authenticity: How to Perform On-Camera

Do you want to connect with your audience via video? Looking for tips to convey confidence and authority? To explore how to improve your on-camera performance, I interview David H. Lawrence XVII. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It s designed to help […] This post Video ...

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How to Create a Social Media Policy for Your Employees

Want to help your employees better engage on social media? Wondering how a social media policy can help? A social media policy gives your employees guidelines for interacting with customers and protecting their personal safety, as well as your business s reputation. In this article, you ll discover three tips for creating a social media policy for […] This post ...

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How Consumers Respond to Brands on Social Media: New Research

Want to know why some brands connect with consumers more than others on social media? Wondering if the tone of your social media marketing is affecting sales? In this article, you ll find insights from new research that reveal how consumers feel about the content and conversations businesses are serving up on social media. #1: Brand […] This post How ...

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How to Improve Your Facebook Videos With Facebook Video Insights

Want to increase engagement, longevity, and exposure of your Facebook videos? Have you explored the data in your Facebook Video Insights? Whether you re streaming live or recording videos, Facebook provides insights that can help you refine your future videos. In this article, you ll discover three ways to evaluate and improve your Facebook video performance. Access […] This post ...

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