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How to Measure Influencer Marketing Campaigns: 5 Analytical Approaches

Are you working with social media influencers? Wondering how to track the results of your influencer campaigns? In this article, you ll discover how to determine the effectiveness of your influencer campaigns based on marketing goals. #1: Establish Campaign Reach via Followers, Post Impressions, and Referral Traffic Reach is an essential ROI element for any influencer […] This post How ...

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How to Manage Facebook Groups: 8 Management Tools

Do you have a group on Facebook? Are you taking advantage of Facebook s group management tools? In this article, you ll discover how Facebook group admin tools can help you create a stronger, more engaged Facebook community. #1: Turn on Notifications You can receive two types of notifications from your Facebook group: notifications about posts (discussions) […] This post ...

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Medium: Why Bloggers Should Consider Publishing on Medium

Want to position yourself as an authority on a specific subject? Have you considered publishing your blog posts on Medium? To explore how Medium can benefit bloggers and marketers, I interview Dakota Shane. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It s designed to […] This post Medium: ...

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