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Tag Archives: campaigns

7 Ways to Improve Your Retargeting Ad Campaigns

Wondering how efficient your ad spend is? Looking for tips to help you monitor and manage your retargeting campaigns more effectively? In this article, you’ll discover seven ways to organize, analyze, and optimize your retargeting campaigns. #1: Run Separate Campaigns to New and Retargeting Audiences When you target both retargeting and new audiences at the […] This post 7 Ways ...

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How to Measure Influencer Marketing Campaigns: 5 Analytical Approaches

Are you working with social media influencers? Wondering how to track the results of your influencer campaigns? In this article, you ll discover how to determine the effectiveness of your influencer campaigns based on marketing goals. #1: Establish Campaign Reach via Followers, Post Impressions, and Referral Traffic Reach is an essential ROI element for any influencer […] This post How ...

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4 Ways to Improve Your Facebook Ad Campaigns

Do you use Facebook ads? Looking for tips to get a better return on your investment? With a few tweaks, you can increase the chances that your Facebook ad campaigns will succeed. In this article, you ll discover four ways to improve your Facebook ad campaigns. #1: Monitor Frequency Before Making Changes Often businesses will create Facebook […] This post 4 ...

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How to Manage Your Facebook Ad Frequency

Do you run Facebook ad campaigns? Wondering how many times your audience should see your ads? In this article, you ll discover what marketers need to know about managing the frequency of Facebook ads. Why Ad Frequency Matters Facebook defines ad frequency as the average number of times users see your ad. As an advertiser, you […] This post How ...

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4 Successful Influencer Campaigns You Can Model

Do you want to improve awareness for your business? Have you considered collaborating with influencers? Working with influencers to promote your product or service to their audience is an effective way to meet your marketing objectives. In this article, you ll find four influencer marketing examples and ways to connect with influencers. #1: Boost Sales To […] This post 4 ...

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