How To Generate Website Traffic
With These 6 Traffic Streams
The goal of any successful online marketing program is to get
the most amount of traffic as possible to your website.
By giving away a high-value product for free, you can capture a
high percentage of visitors.
This technique is known as “visitor conversion” because it
converts visitors into subscribers once they opt-in to your list.
Generally, traffic can be divided into two types: Paid and
Among the most popular paid traffic platforms are:
Buying ads on Google, Facebook and other popular ad providers
Buying banner ads that appear on the top, sides and bottom of
popular websites related to your niche.
Buying lists of subscribers from other Internet marketers
Free traffic marketing techniques include:
Using social media to find people who are interested in your
niche and attracting them to your website.
Participating in niche-related forms and chat rooms, social
media pages and other locations.
Creating your own blog and writing regularly about your niche
topic (always including a link to your website).
When to Use Paid vs Free Traffic Techniques
If you are just starting out, use free traffic methods until
you build your list so it attracts a lot of prospective customers.
Usually, you don’t have much choice. Unless you are have some
sort of trust fund or an investor with deep pockets, you aren’t going
to have the cash to fund paid marketing strategies up front.
Instead, you will need to work your way through the free
marketing strategies until you start to build a customer base and start
making some serious money with Internet marketing.
This isn’t necessarily a bad thing. Every time you try
something new, regardless of whether it is successful or not,
you will have learned something.
And the more you learn, the more experienced you will become.
There are very few successful online marketers who are also
Most of them have struggled for years, if not a decade or more,
learning through their efforts, including their failures.
The same concept holds true in the real world as well.
It would be highly unlikely that a corporation would hire
somebody to be their CEO fresh out of business school.
Even if they did, the value of their stock would most likely
plummet because of investor doubts.
Once you start building revenues, you can then reinvest some or
all of these revenues into paid traffic methods so that you can
build your list even more quickly.
Free traffic methods take longer to gain traction.
It can take weeks or even months before you get the response
that provide you with enough revenues to fund your paid traffic
This is known as getting your “PhD” – “paying his (or her) dues”.
Paid traffic can provide traffic almost instantly.
Using popular platforms as Facebook Ads or Google Ads, you can
get your ads in front of highly targeted prospects immediately.
So it’s not unusual for you to attract visitors to your site
moments after you launch your paid traffic platforms.
Not All Traffic Techniques Are Created Equal
Some traffic methods work better than others and will bring you
results more quickly.
The fastest and most cost-effective traffic generation methods
- Joint Ventures (Paid)
- Pay-Per-Click, Pay-Per-View and Banner Ads (Paid)
- Social Media/Blogging (Free)
- Forums, Ad Swaps and Safelists (Free/Paid)
Joint ventures are when you and another marketer – usually
somebody who already works within your niche – agree to share
the costs of promotion equally.
Both promote the business to their own lists. Profits are then
split down the middle.
Joint ventures can be a good way to double the mileage of your
promotional budget for half the cost.
Partners can be found in many different places online,
especially those that specialize in bringing
Internet marketers together.
Buying Paid Ads
When you buy PPC, PPV or banner ads, you deal with an external
ad broker, such as Facebook Ads or Google AdWords, and pay to have
ads sent to high-target web users.
With PPC, you pay only for those who click-through to your
With PPV and banner ads, you pay for a certain number of
impressions, or pages on which your ad will appear.
If you’d like to learn more about info product marketing, as
well as a way to generate conversion-ready Internet marketing
prospects each month, then the doorway is here, just click on
the image to check out our done-for-you system.
This article is part of online multi millionaire Matt Lloyd’s,
My Online Business Education done for you article series.
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