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How to Use a Facebook Messenger Bot for Lead Scoring Prospects

Are you using Facebook Messenger bots in your marketing? Wondering how scoring leads can help you deliver more effective messaging to your subscribers? In this article, you ll learn how to add an automatic lead score system to your Facebook Messenger bot. What Is a Lead Score? Messenger bots are a great tool to capture new […] This post How ...

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How to Create a Facebook Ad That Works With WhatsApp Business

Do your prospects and customers prefer WhatsApp to Messenger? Wondering how to create a Facebook ad that integrates with WhatsApp Business? In this article, you ll discover how to set up a WhatsApp Business account and use Facebook ads to let WhatsApp users call or message your customer support team with a single click. Why Combine […] This post How ...

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How to Analyze Instagram Stories With Instagram Insights

Are you using Instagram Stories in your marketing? Wondering where to find metrics and key performance indicators (KPIs) for Instagram Stories? In this article, you ll discover how to use Instagram Insights for Stories. Why Track KPIs on Instagram Stories? Stories have become an integral part of the Instagram experience. In fact, out of 800 million […] This post How ...

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Twitter Expanding Verification

Welcome to this week s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week s Social Media Marketing Talk Show, Erik Fisher and Kim Reynolds explore Twitter expanding verification and other breaking social media marketing news of the week! […] This post ...

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How to Build a Facebook Ad Funnel

Do you want more conversions from your Facebook ads? Wondering how funnels can help? To explore how you can build Facebook ad funnels that improve conversions, I interview Susan Wenograd. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It s designed to help busy marketers, […] This post How ...

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