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Tag Archives: facebook

How to Use Facebook Ad Dayparting to Optimize Your Results

Want to make sure you serve Facebook and Instagram ads when your followers are online? Have you considered dayparting your ad campaigns? In this article, you ll discover how to use dayparting to schedule Facebook and Instagram ads to pause and run on specific days and times. What Is Dayparting? Dayparting is the practice of scheduling […] This post How ...

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How to Host a Facebook Watch Party in Your Facebook Group

Want to build more engagement in your Facebook group? Have you heard of a Facebook watch party? Now your group can watch and comment on videos together. In this article, you ll discover how to run a Facebook watch party inside your Facebook group. What Is a Facebook Watch Party? Facebook Watch Party is a new […] This post How ...

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How to Use Customer Lifetime Value to Clone a Facebook Audience

Need to increase the effectiveness of your Facebook ads? Want to target better-quality audiences with your ads? In this article, you ll discover how to reach a highly targeted lookalike audience of your best customers using Facebook custom audiences and lifetime value. #1: Prepare Your Current Customer Data for Optimal Match Rate in Facebook The first […] This post How ...

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Facebook and Instagram Data and Privacy Updates

Welcome to this week s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week s Social Media Marketing Talk Show, Erik Fisher and Kim Reynolds explore Facebook ad improvements and changes with Amanda Bond, Facebook and Instagram data and […] This post ...

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How to Combine Facebook Ads and Content for Better Results

Want to optimize the content in your Facebook ads? Wondering how to build connections that improve conversions? To explore strategic ways to combine content and Facebook ads, I interview Keith Krance. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It s designed to help busy […] This post How ...

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