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3 Overlooked Facebook Lookalike Audiences That Will Improve Your Ad Results

Want better results from your Facebook lookalike audiences? Wondering which custom audiences yield the best-performing lookalike audiences? In this article, you ll discover how to create three highly tuned Facebook lookalike audiences from your most valuable custom audiences. #1: Reach a Lookalike Audience of People Who Spend Time on Your Website s Product Pages Website traffic lookalike […] This post ...

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Predictive Analytics: How Marketers Can Improve Future Activities

Want your marketing to be more efficient? Wondering how predicting your marketing cycles can help? To explore how marketers can get started with predictive analytics, I interview Chris Penn. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It s designed to help busy marketers, business […] This post Predictive ...

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4 Ways to Use Instagram Insights to Improve Your Marketing

Do you have an Instagram business account? Wondering how to analyze your Instagram activities? In this article, you ll discover how to use Instagram Insights to evaluate your followers, posts, stories, and promotions. What Is Instagram Insights? Instagram Insights is a native analytics tool that provides data on follower demographics and actions, as well as your […] This post 4 ...

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How to Improve Your Facebook Ads Results

Do you want better results from your Facebook ad campaigns? Are your ads not delivering the results you need? In this article, you ll discover three steps to optimize your Facebook ads to reach your ideal target audiences. #1: Compile Your Current Audience s Attributes First things first, you need to get to know your audience. Who […] This post ...

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