Tag Archives: marketers

The Facebook Ad Algorithm: What Marketers Need to Know

Want to lower your Facebook ad costs? Looking for tips to optimize your Facebook ad campaigns? To explore the Facebook ads algorithm, I interview Ralph Burns. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing. In this episode, […] The post The Facebook ...

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Facebook Analytics: What Marketers Need to Know

Wondering how Facebook Analytics differs from other analytics tools? Want tips for improving the performance of your funnels and ads? To explore how Facebook Analytics can help marketers, I interview Andrew Foxwell. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with […] The post Facebook Analytics: ...

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Creative Instagram Features for Marketers

Want to make your Instagram presence more business-oriented? Wondering which Instagram tools can help? In this article, you’ll discover six Instagram features marketers can use to support business goals. #1: Use Instagram Action Buttons to Encourage On-Platform Business Transactions Instagram business accounts can now add action buttons to their profile that allow users to book […] The post Creative Instagram ...

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Facebook Ads: A Facebook Advertising Guide for Marketers

[Last Updated June 27, 2018] If you’re new to Facebook ads or want to add something new to your current Facebook advertising plan, this page is for you. Here you’ll find articles and resources to help beginner, intermediate, and advanced marketers use Facebook ads to promote a business, products, and services. Set Up a Facebook […] The post Facebook Ads: ...

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How to Advertise in Facebook Marketplace: What Marketers Need to Know

Have you heard of Facebook’s Marketplace ad placement? Want to know how to place your Facebook ad campaigns in Marketplace? In this article, you’ll learn how to advertise your products and services in Facebook Marketplace. Why Consider Facebook Marketplace for Ad Placement? Marketplace is Facebook’s equivalent to eBay and Craigslist. The major advantage it has […] The post How to ...

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